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Exciting News From Bing and Yahoo!

In our last update we shared that we had begun testing Bing results in Yahoo! search as we move forward with our transition.

Today I am happy to share that Bing is powering Yahoo!’s search results in the US and Canada (English only for now, the other languages will come in the weeks and months ahead).

So what’s next?  We continue to work hard on the migration to adCenter, and are optimistic about completing this phase later this fall.  As we have said all along, our primary goal is to provide advertisers with a quality transition experience in 2010, while being mindful of the holiday season.

This is a great milestone for Bing and Yahoo! and our customers, and we are happy to report the transition has gone smoothly and we feel great about the progress our search alliance has been making over the summer.

Satya Nadella - Senior Vice President, Online Services Division

Other posts of interest:

Testing begins with Yahoo!

Exciting Times for Bing and Yahoo!


  • I noticed this switch a few days ago and I can say the results (SERPs) are good.

  • Congratulations, this is absolutely a milestone!

  • Congratulations, i cant wait to test it.

    When is the release in Europe planned? 2011 or 2012?

  • It is seemless. Hope to see improved results in both Bing and Yahoo.

  • Well done! Standalone software development is difficult enough. Development of a complex system like a search engine is extremely difficult. But to work on a software integration project between 2 search engines - from 2 companies with different mindsets and development tool strategies - and to get a successful integration outcome, this is a quite an achievement.

  • Congratulations, I'm looking forward to the new adCenter.

  • congratulation we are eager to see what difference come in search result..:-)

  • Awesomeness

  • Congrats on the migration, I can't imagine the work involved. Noticed the Powered by Bing! results a few days ago.

  • congratulation i'm eager to see what difference come in search result

  • I hope to see improved result in both bing and yahoo.

  • What will the future hold for this complete transition. To be honest actually i am a little afraid that Yahoo will become Netscape which is now on the brink of extinction.

  • Well, This is good, May be the results is good.

    Thanks For the sharing.

  • With Yahoo! I can see a 100 Bing results on each page. :)

  • So what are you going to do with the redundant processing power? Hope the Bing results will index new pages more quickly.