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  • Blog Post: Best match, deep links, feature support

    In Bing, certain navigational queries will provide a “Best match” result at the top. This result also provides several deep links and various contact information associated with the site. Currently, we are working to develop a better support experience for this feature. We hope to have it...
  • Blog Post: The merciless malignancy of malware Part 4 (SEM 101)

    OK, so I totally geeked out with my recommendations on how to better secure your webmaster computing environment. As a result, I had too much material for one post and thus had to split it up into two pieces. Let’s wrap up this long series of posts on malware by finishing up with the last of the security...
  • Blog Post: Uncovering web-based treasure with Sitemaps (SEM 101)

    Have you ever noticed how pirate treasure maps are like Sitemaps? While your website may not contain a treasure of gold and silver (unless it’s a metals commodities trading site!), if you have good content, that is certainly treasure to someone who is looking for it. Unfortunately, it’s buried...
  • Blog Post: 301 to 404 gets 200 – oops! (From the Forums)

    In another installment of the From the Forums column, today we have an interesting thread about a website that updated its content and used 301 redirects to migrate users to the new content. However, the transition to the new content in the Bing index was taking longer than they expected. The old content...
  • Blog Post: Looking for Input on Crawl Delay

    In keeping with our themes of rapid change and responding to input and feedback from the webmaster community, we are working on future feature planning for the Bing webmaster tools and we would like to hear your thoughts in a few areas. The first area is Crawl-Delay: Today, we fully support crawl...
  • Blog Post: I'm not ranking in Live Search, what can I do?

    That's a good question, and you've come to the right place. If your site is not performing in Live Search or you are not being indexed by Live Search here are some steps you can take to change course and improve your rank. First and foremost at Live Search ranking is free and you can't pay to boost your...
  • Blog Post: Reach nearby customers with Live Search Local Listing Center

    Searchers use Live Search Local to quickly find local businesses. As the owner of a business, you have the ability to update the information shown to searchers, including your business address, telephone number, and customer ratings, all with the click of a button. How do you find the Live Local Listing...
  • Blog Post: Office.com SEO: search engine-friendly URLs

    Editor's note: In our continuous effort to make this blog as compelling as possible to our large and diverse audience, we are expanding the scope of the Bing Webmaster Center blog. Starting with this post, we will host occasional posts from "guest bloggers" from within Microsoft who work on search or...
  • Blog Post: Getting out of the penalty box

    Life can be cruel. You work hard to create new and compelling content for your site. You’ve studied legitimate SEO techniques. Everything is going well and your site is getting decent page rank scores across the board. Then it hits. A search engine penalty comes out of nowhere and knocks your site out...
  • Blog Post: How to improve ranking (From the Forums)

    We in the Bing Webmaster Center team are very fortunate to have such a bright, vibrant, and helpful community of users in our Webmaster Center forums . From time to time, I will take a moment to highlight some useful and interesting threads found in the forums in this new blog column. The goal...
  • Blog Post: Get better results from Live

    Today we’re happy to take the “private” label off our Webmaster Tools beta , and open it up to all webmasters and SEO professionals. This is a first step by Live Search to make it easier to ensure your site is getting the best crawling, indexing, and representation in Live Search results...
  • Blog Post: Microsoft to support cross-domain Sitemaps

    Today we're pleased to announce an update to the Sitemaps Protocol , in collaboration with Google , and Yahoo! This update should help many new sites adopt the protocol by increasing our flexibility on where Sitemaps are hosted. Essentially, the change allows a webmaster to store their Sitemap files...
  • Blog Post: Bingbot is coming to town

    Back in June, 2010, we published a blog post titled Bing crawler: bingbot on the horizon that announced our plans to retire our venerable web crawler, MSNBot, and replace it with the new. Our plans remain on track, and we want to remind you that this change will occur on October 1 st , 2010. We...
  • Blog Post: What do Andy Warhol, Heraclitus and Albert Einstein have to do with the Bing Blog?

    Thinking I’d be original, I first titled this post, “Changes, they are a-coming”. When I Bing’d that title, I realized that ‘original’ isn’t the correct descriptor . . . so, I went searching for inspiration to aid in finding words to convey the importance and...
  • Blog Post: Find out how Live Search is crawling your site

    My favorite feature of our recent launch is the Crawl Issues tool, which gives you details about issues Live Search may encounter while crawling and indexing your website. This information can help you better understand what Live Search sees when crawling your site and should ultimately help you improve...
  • Blog Post: SMX East 2008: Webmaster Guidelines

    Updated : SMX has posted the video for the What is Spam session. One of the most common questions I get from companies concerned about search engine optimization (SEO) is which optimization tactics are acceptable by search engines and which ones are not. We pulled this session together with the help...
  • Blog Post: The pernicious perfidy of page-level web spam (SEM 101)

    In the exciting world of today's Internet, where the world's information is literally at your fingertips, where you can endlessly communicate, shop, research, and be entertained, spam is a big downer. The unwanted email spam that fills our inboxes also consumes huge portions of the available bandwidth...
  • Blog Post: Removing content from the Live Search index

    We are taking a quick time-out on our series on large site optimization to provide feedback on a question we are getting asked frequently in the Webmaster Center forum . Site owners want to control which content gets indexed. We have worked hard to ensure that we follow and respect the Robots Exclusion...
  • Blog Post: More crawling improvements from MSNBot

    A few months ago we announced two new features to MSNBot to reduce the burden of crawling on your website. These were part of a series of improvements we’re making to our crawler during the Spring to increase the freshness and breadth of content in our index. As part of these latest improvements...
  • Blog Post: Big update to Webmaster Center tools

    Creating websites and publishing on the web is getting simpler and simpler all the time, but with more content on the web it is becoming harder for webmasters and publishers to ensure that their content can be found. Last fall when we launched the Live Search Webmaster Center in beta , the goal was to...
  • Blog Post: Bing and cloaking detection

    Since the inception of the Bing Search team a few years ago, we've been maniacally focused on one thing: relevance. We use the term relevance to mean that Bing finds the answer to your question better than any other source - whether your question is best answered by a website, or a real-time traffic...
  • Blog Post: Common errors that can tank a site (SEM 101)

    Imagine being a content developer for a website. You write a bunch of clever and informative articles, which should deliver a good dose of new visitors and ranking potential to the site. You submit them to the IT department for publishing online, and wait for good things to happen. But instead, it all...
  • Blog Post: How To Tell Bing Your Website's Country and Language

    With cloud services such as Windows Azure now a viable alternative to traditional web hosting, numerous webmasters have reached out to us to ask if, and how, Bing uses the document location as a part of its ranking algorithm. In other words: does cloud-based web hosting outside of the document’s...
  • Blog Post: MSNBot 1.1 is retired

    The Bing team has been talking about its new crawler (aka bot), MSNBot 2.0b, in this blog for quite some time now. We have made numerous improvements in its performance, addressed some webmaster concerns, and published detailed information on how to control the bot with a robots.txt file . Today we are...
  • Blog Post: Bing crawler: bingbot on the horizon

    Since our last post in November , the Bing team has been busy rolling out improvements to the Bing web crawler. As a result of this work, we want to announce in advance our plans to change the name of our crawler (aka user agent). Out of beta with a new name On October 1 st , 2010 , we will...