Bing blogs

This is a place devoted to giving you deeper insight
into the news, trends, people and technology behind Bing.

Webmaster Blog


New Inbound Links Feature in Bing Webmaster Tools

We are pleased to announce the release of our new Inbound Links feature.

Bing Webmaster Tools now provides registered site owners the ability to easily & intuitively retrieve data about links to their sites.  We received plenty of feedback from site owners and SEOs that expressed the importance of this data to better understand how their sites are ranked in Bing and to make the right improvements. 

 The new functionality allows you to:

• Understand the number of inbound links over a period of time to your site
• See number of inbound links by page including URL and Anchor Text details
• Export link data for offline analysis
It is important to note that the count of inbound links will be based on content stored in the Bing index vs. a complete, comprehensive count of links between every page on the Internet.
We are listening closely and adjusting our plans based on your input and feedback.  Please continue sending us your feedback, suggestions, and questions by posting a comment here or in the Bing Webmaster Tools & Feature Requests forum.

Steve Ballon – Program Manager, Bing


  • AWESOME! Thank you! Definitely a GREAT decision in my opinion!

  • Interesting! I am curious if this would correlate with ‘Windows Live’ removing the ‘Read team blog’ feature link for quick access to ‘’?

  • You guys need to fix your blog, fast. Every time I came to this page I got redirected to the Bing home page, until I logged in, then it worked. Lame!

  • it is such  a great news.

  • This tool is a real plus and much appreciated.  We run a very large site.   Would very much value a means to filter or search the pages.

  • Thats cool!!!! Sounds Great :)

  • This is sure great improvement, but if you improve the crawling on web sites and indexing more pages in short time so it would be awesome.

  • Great ! This is something that was really missing from bing!

  • I do not see in links in my webmaster tools. I am assuming this has not been rolled out to everyone.

  • I can understand the number of inbound links over a period of time to your site, links, URL, Anchor Text ...etc. This what I need to stay on top my mysite

  • This should be a great addition for all webmasters; I am looking forward to using it on my site

  • I like bing webmaster tools. It is a lot better others because its interface is built on silverlight.

  • Good to see added functionalities in the existing webmaster tools.

  • It is very nice to hear that, I will try my site:

  • How can my sites reach the bingbot? I have submitted my sites long time ago.