Bing

Powerset joins Live Search

July 01, 2008, 06:30 AM by Bing | 46 Comments

We're excited to announce that we've reached an agreement to acquire Powerset, a San Francisco-based search and natural language company.

Powerset will join our core Search Relevance team, remaining intact in San Francisco. Powerset brings with it natural language technology that nicely complements other natural language processing technologies we have in Microsoft Research.

More importantly, Powerset brings to Live Search a set of talented engineers and computational linguists in downtown San Francisco. This is a great team with a wide range of experience from other search engines and research organizations like PARC (formerly Xerox PARC).

We're buying Powerset first and foremost because we're impressed with the people there. Powerset CTO and cofounder Barney Pell is a visionary and incredible evangelist. When he introduced our senior engineers to some of the most senior people at Powerset — Search engineers and computational linguists like Tim Converse, Chad Walters, Scott Prevost, Lorenzo Thione, and Ron Kaplan — we came away impressed by their smarts, their experience, their passion for search, and a shared vision.

That shared vision is to take Search to the next level by adding understanding of the intent and meaning behind the words in searches and webpages.

We know today that roughly a third of searches don't get answered on the first search and first click. Usually searchers find the information they want eventually, but that often requires multiple searches or clicks on multiple search results. Two specific problems are the most common reasons for this:

  • Differences in phrasing or context between a user's search and the way the same information is expressed on webpages. Search engines don't understand today that "shrub" and "tree" are similar concepts. We don't understand that "cancer" sometimes refers to a disease and sometimes refers to a horoscope and when a query or a webpage refers to which.
  • Lack of clarity in the descriptions for each webpage in the search results. Sometimes a result looks relevant from its short description on the results page but turns out to be not so relevant when you visit the actual page. As a result, searchers frequently click results and then rapidly click back when they realize they aren't what they're looking for.

These problems exist because search engines today primarily match words in a search to words on a webpage. We can solve these problems by working to understand the intent behind each search and the concepts and meaning embedded in a webpage. Doing so, we can innovate in the quality of the search results, in the flexibility with which searchers can phrase their queries, and in the search user experience. We will use knowledge extracted from webpages to improve the result descriptions and provide new tools to help customers search better.

Working with our existing Search team and other Microsoft teams that focus on natural language, Powerset will help us address all of those problems and opportunities.

We're looking to add even more talented engineers to the San Francisco team to accelerate our shared progress. If you're interested in joining the team, drop us a line.

We'll have more to say about the things we're doing in understanding searches and webpages through natural language technology in the coming months. In the meantime, please join me in welcoming Powerset to Microsoft!

Satya Nadella, Senior Vice President, Search, Portal, and Advertising

See also: Microsoft to acquire Powerset

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Comments

Darren Lee

Posted On July 01, 2008, 02:58 PM

Congrats!

Looking forward to see great results! ;)

Best regards,

Darren Lee

http://www.adexcel.com


dont you get it

Posted On July 01, 2008, 03:23 PM

You guys still dont get it?  People dont use Google because it finds the best results, nor will they switch if Live.com provides better results...


Dave

Posted On July 01, 2008, 03:27 PM

Great acquisition - I can't wait for Powersets tecnology to be integrated into Live Search.


DazzlinDonna

Posted On July 01, 2008, 03:44 PM

Kudos!  I think this is the best acquisition decision you've made.  Very happy to see this happen.


Russ

Posted On July 01, 2008, 05:19 PM

Looking forward to seeing what comes out of this. In 5 years. After the game has changed.


Wondering

Posted On July 01, 2008, 05:29 PM

Investing in search technology is good, but just part of the equation.  I recently attended a Salesforce.com event, which left me thinking that search is last year's fight.  Is Microsoft thinking about cloud computing?

Between Java, Open Source, Eclipse, Ruby on Rails, Ajax, Google's many APIs, I'm afraid that Microsoft is losing developer mind share -- this is the real battle, ie, keeping innovative ISVs/developers interested in your platform.  All those technologies have zero startup costs vs subscribing to MSDN.  Perhaps Microsoft should make C# and .NET and Visual Studio free?

If you just want search tech, what about buying Teoma (see The Google Story pages 125-126)?


Darren Kopp

Posted On July 01, 2008, 05:51 PM

Please please please, push this into Sql Server :D


damon

Posted On July 01, 2008, 06:49 PM

this will now die a slow death (it would have anyway)


David Webb

Posted On July 01, 2008, 08:10 PM

I hope PowerSet will continue to push the boundaries of search. I know Microsoft will put a lot of money behind this, it only remains to be seen whether money is enough to create a great search engine, or whether brand is important as well (i.e. Google)

Well, all the best. You've got a tough job, but there's certainly a chance!


Dweeb Toddler

Posted On July 01, 2008, 08:19 PM

Why the heck doesn't Microsoft buy the best search engine on the planet -- I'm referring, of course, to Autonomy -- www.autonomy.com -- and quit dicking around with little startups like this one, the also-ran POS second-rate companies like Yahoo!, not to mention the "gag me before I dieon my own vomit" acquisition of the nearly-dead Norwegigan company FAST they bought earlier this year?  

Hey, Steve B.! If you're listening, please stop horsing around and buy Autonomy, OK?  Maybe they'd throw in blinkx.com for a couple 'bill.

Microsoft doesn't have the fire in its belly, it seems.

/s/

Irritated MSFT shareholder


Jk

Posted On July 01, 2008, 09:37 PM

Good purchase.  Wouldnt' Microsoft benefit from a purchase of yahoo for $29-31 per share.  Imagine the benefits - pocket the costs savings and synergies - market the crap out of that combined search share - all new assets shared on msn and yahoo - all news from the same cost center - extraordinary platform - cloud computing - I think a yahoo acquisition would be the real game changer in search against Google


Jarod

Posted On July 01, 2008, 10:30 PM

Congratulations! Good purchase


Mike

Posted On July 01, 2008, 10:56 PM

Guess goes to show you that money and intelligence continue to prove not going hand and hand.


Yoshihiro Kawabata (SQL MVP)

Posted On July 01, 2008, 11:37 PM

Please to SQL Server fulltext search, and support Japanese.

And, I found a bug in Live Search.

If search 'allinurl' , result is blank !.


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