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  • Blog Post: New Inbound Links Feature in Bing Webmaster Tools

    We are pleased to announce the release of our new Inbound Links feature. Bing Webmaster Tools now provides registered site owners the ability to easily & intuitively retrieve data about links to their sites. We received plenty of feedback from site owners and SEOs that expressed the importance of...
    on12/14/2010

  • Blog Post: Is your site ranking rank? Do a site review – Part 3 (SEM 101)

    Let's continue our run-down of issues to consider in a site review. In Part 1 of this series, we looked at the whats and whys for doing a site review, and covered baselining pre-optimized performance and gathering tools. Part 2 covered important but often overlooked on-page issues that, if not properly...
    on6/4/2010

  • Blog Post: Is your site ranking rank? Do a site review – Part 2 (SEM 101)

    In Part 1 of this series of blog posts on site reviews, we covered the whats and whys of conducting a site review of your website to see if you are ranking where you want to be. If you have compelling content to share with your users, you want them to find your site! After installing and registering...
    on5/14/2010

  • Blog Post: 301 to 404 gets 200 – oops! (From the Forums)

    In another installment of the From the Forums column, today we have an interesting thread about a website that updated its content and used 301 redirects to migrate users to the new content. However, the transition to the new content in the Bing index was taking longer than they expected. The old content...
    on3/22/2010

  • Blog Post: How to improve ranking (From the Forums)

    We in the Bing Webmaster Center team are very fortunate to have such a bright, vibrant, and helpful community of users in our Webmaster Center forums . From time to time, I will take a moment to highlight some useful and interesting threads found in the forums in this new blog column. The goal of this...
    on3/19/2010

  • Blog Post: The liability of loathsome, link-level web spam (SEM 101)

    When I was a kid in high school, I used to go to the public library and do initial research in the Encyclopedia Britannica (yes, the bound book editions. I also remember black & white television with vacuum tubes and rotary telephones! Sheesh, I'm getting old!). I would pick up the index volume that...
    on2/18/2010

  • Blog Post: Webmaster Center blog comments Q&A, Round 2

    We still get many questions in our blog comments, even though we try to encourage our readers to post their questions to our Webmaster Center forums (which are actually staffed to answer your questions!). I do look through the blog comments every day and delete those that are junk (those that are empty...
    on11/23/2009

  • Blog Post: Link building for smart webmasters (no dummies here) (SEM 101)

    In past SEM 101 articles, we've talked about the importance of inbound links to successful ranking (see "Links: the Good, the Bad, and the Ugly" - Part 1 and Part 2 ). We've already discussed many issues surrounding them, but we haven't done a dedicated post on how to be successful at link building from...
    on11/20/2009

  • Blog Post: Webmaster Center blog Q&A

    We've been really busy here at the Bing Webmaster Center blog team, pumping out new content on a regular basis to create a nice library of content on issues that matter to webmasters and online publishers . I thought I'd take a moment to catch my breath, pause on creating a new thematic article (or yet...
    on10/9/2009

  • Blog Post: Common errors that can tank a site (SEM 101)

    Imagine being a content developer for a website. You write a bunch of clever and informative articles, which should deliver a good dose of new visitors and ranking potential to the site. You submit them to the IT department for publishing online, and wait for good things to happen. But instead, it all...
    on7/31/2009

  • Blog Post: Heads up on <head> tag optimization (SEM 101)

    Much of what constitutes a well-architected webpage is never displayed in the page itself. The contents of the <body> tag are what you see in a browser. But a webpage consists of two major elements, the <body> tag only being one. The content of the <head> tag (and for that matter, the...
    on7/17/2009

  • Blog Post: Making links work for you (SEM 101)

    Links can be the lifeblood of a good website, as we discussed in Part 1 and Part 2 of Links: the good, the bad, and the ugly . But how well you manage them on your site from a site architecture perspective can be the difference between your website being starved for oxygen (aka search engine referral...
    on7/1/2009

  • Blog Post: Links: the good, the bad, and the ugly—Part 2 (SEM 101)

    In the previous blog post, Links: the good, the bad, and the ugly—Part 1 , I discussed that links are de facto endorsements of the site linked to, that the relevance of the linked to page to the one linking to it is critical for determining the value of the link, and how the quantity vs. quality...
    on6/19/2009

  • Blog Post: Links: the good, the bad, and the ugly—Part 1 (SEM 101)

    Lord Alfred Douglas once said, “All good poetry is forged slowly and patiently, link by link, with sweat and blood and tears.” He could have just as easily been talking about high-ranking websites (had he known about them — his quote pre-dates the 1920s!). The way to search engine optimization...
    on6/16/2009

  • Blog Post: Optimizing your very large site for search — Part 1

    At Live Search, one of the most common questions we receive from our peers at microsoft.com and msn.com is how to optimize their sites for search. But microsoft.com is unlike most other sites on the Internet. It is huge, containing millions of URLs, and is growing all the time. However, large content...
    on1/19/2009

  • Blog Post: Getting the right kind of links

    On the web, links are the coin of the realm and as such, it is probably one of the most talked about subjects in webmaster blogs and at search conferences. In the last few weeks, there have been a few blog posts and “link” related product launches that make it clear there are still some misconceptions...
    on12/4/2008

  • Blog Post: SMX East 2008: Unraveling URLs and Demystifying Domains

    This is the second of three posts covering our presentations at SMX East last week. URLs are the foundation of the Internet. However, they can cause some significant problems for search engines due to the number of synonyms that are often automatically created for each piece of content. If there was...
    on10/15/2008

  • Blog Post: Making backlinks actionable again

    In 2007 , we shut off the linkdomain attribute in the advanced query syntax, but promised to make link data available to you as soon as possible. Last fall when we launched the initial beta of the Live Search Webmaster Center, we offered a limited look into backlink data. But we soon realized that for...
    on8/13/2008

  • Blog Post: Big update to Webmaster Center tools

    Creating websites and publishing on the web is getting simpler and simpler all the time, but with more content on the web it is becoming harder for webmasters and publishers to ensure that their content can be found. Last fall when we launched the Live Search Webmaster Center in beta , the goal was to...
    on8/6/2008

  • Blog Post: I'm not ranking in Live Search, what can I do?

    That's a good question, and you've come to the right place. If your site is not performing in Live Search or you are not being indexed by Live Search here are some steps you can take to change course and improve your rank. First and foremost at Live Search ranking is free and you can't pay to boost your...
    on1/11/2008
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