Hertz Global Holdings has announced that John Tague has been appointed to the position of chief executive and to the company’s board of directors as of today.

Tague’s appointment follows an extensive search conducted by the Hertz board.

He is a travel and transportation industry veteran who has delivered demonstrable results in revenue generation, operational excellence and corporate transformation.

A former chief operating officer of United Airlines, he is credited with innovative product and pricing programs that drove strong financial performance as well as improved customer satisfaction.

Most recently, he served as chairman and chief executive of Cardinal Logistics Holdings, a leading transportation and logistics provider and private-equity backed company.

Linda Fayne Levinson, independent non-executive chair of the Hertz Board, said: “John is a leader whose record shows a relentless focus on execution and high performance, having driven the successful turnaround of other large, complex consumer facing companies such as United Airlines.

“The Board was very clear about what we needed in a new chief executive for Hertz.

“We were looking for a world class global leader who knows the travel industry and its players, has an intimate understanding of the revenue optimisation equation, drives operational excellence, has driven turnarounds, is a superb people leader, and most of all, understands how to create shareholder value. In John we have found that leader.”