NYC’s 30 Rock Renamed Comcast Building With New Sign

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Manhattan’s 30 Rockefeller Plaza, the focal point of Rockefeller Center and home to the NBC television network, has changed its name to the Comcast Building.

Comcast Corp.’s NBCUniversal will illuminate a sign with the new name and NBC logo atop the 850-foot (259-meter) building Wednesday night, according to a statement.