This story is from May 23, 2015

Wedding cards go modern and stylish

With the ongoing wedding season, Aurangabadkars are leaving no stone unturned to make their wedding cards look special.
Wedding cards go modern and stylish
With the ongoing wedding season, Aurangabadkars are leaving no stone unturned to make their wedding cards look special. From traditional fabric scrolls to those with royal gold and silver foil works to the latest hi-tech cards with laser engraved and 3D designs, the wedding cards this year have certainly got a stylish makeover.
While traditional wedding cards are still in vogue, young couples are trying their hands at experimenting with the new designs that are fun, quirky and eye catching.
Keeping this in mind shimmery metallic, suede and velvet paper has given way to various other materials. “Wedding cards are made of paper, handmade paper, metallic, craft, velvet, satin etc within the price range of `2 to whatever is the amount you desire. People these days prefer quality over quantity and everyone wants a unique design,” said Anup Shah, owner of a cards shop at Cannought place.
The traditional wedding invitation cards include warli designs, Ganpati inscriptions and many other religious patterns and are opted for by people looking for a simple card. For the ones looking for a royal look, invitation cards called lakhotas are the one. Designed like the scrolls used in ancient times, these cards look elegant but are heavy on the pocket.
People who want their invitees to remember their big day for a long time to come are gifting them framed wedding cards that come with an invitation card and framed picture of a deity. These frames cum cards can be used over a long period of time.
One of the traditional favourites, coloured velvet cards, can be picked out in various hues and can have names written out with wooden inscriptions for the vintage effect.
“People have different choices and while some like to splurge, others prefer keeping it simple. In recent times, we have had a lot of young couples coming forward to give us ideas about designs they want. It is great to deal with such customers who want personalised cards as not only do they showcase their creativity but also enhance our knowledge. It is a win-win situation for both the parties,” said Suresh Bhadarge, wedding card vendor.

Gaurav Chavan, who recently got engaged, said, “Cards are not just about inviting people but also about connecting them with the guests. I designed my wedding card and will surprise my fiancé and my near and dear ones with it.”
Wedding card designer, Umesh Hiwale, said, “People demand never seen before fashionable designs. Laser engraved designs and designer fabric scrolls are the latest designs loved by all the customers. The traditional Ganesha engraved cards have been replaced by Madhubani style paintings.” Pinks, greys and peaches with hints of gold, silver, florals, royal motifs of elephants and peacocks are the dominant themes this year.
It is not just the wedding cards but their packing that has changed too. Instead of envelopes, cards are being sent in carved wooden boxes with sugar-free sweets and even imported chocolates. “Cards with glasswork, 3D cards, laser cutting, stone work and hand crafted cards cost a bit higher, but are slowly catching up since they are eye catching and something special to boast off. We also have special gift boxes and bags which can be filled with dry fruits or chocolates,” said Dasher Singh, a wedding card outlet owner.
— By Harshvardhan Shahi
End of Article
FOLLOW US ON SOCIAL MEDIA