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Hasbro, BuzzFeed team up for next Monopoly game

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Hasbro, BuzzFeed team up for next Monopoly game
In celebration of the Monopoly brand’s 80th anniversary, Hasbro, Inc. has teamed up with social news and entertainment company BuzzFeed, to ask fans to choose which great cities around the world will be featured as property spaces in new Monopoly Here & Now games launching this fall.Powered by BuzzFeed, the Monopoly Here & Now property space vote, including a special “Wild Card Week” began Friday at click here.Fans have until Mar. 4 to pick from a list of global destinations that will be featured in the Monopoly Here & Now: World Edition game. The game will be sold globally this fall, as well as top American cities for the Monopoly Here & Now: U.S. Edition game to be sold only in the U.S. Fans can rally behind their beloved hometowns, favorite vacation spots, or cities on their travel bucket lists by sharing the vote on Facebook and Twitter using the hashtag #VoteMONOPOLY, as well as engage with fun BuzzFeed content featuring the cities in the vote. All cities, big and small, will have the chance to compete for two spaces on the  Monopoly Here & Now game boards during “Wild Card Week” from  March 3 through 9.Fans can “write-in” additional locations not included in the initial list of destinations.The cities with the most submissions during this week will be featured as the two brown property spaces in the World and U.S. editions of the game.    “We are thrilled to be teaming up with BuzzFeed, as one of the leading social news and entertainment sites, to bring our fans an exciting way to choose the cities that will be featured in the new Monopoly Here & Now game,” said Jonathan Berkowitz, vice president of global marketing for gaming at Hasbro.  “This innovative campaign demonstrates how we continue to keep the Monopoly brand relevant by empowering our fans to help create today’s game.”“From sharing on BuzzFeed to gathering around the Monopoly Here & Now game, our collaboration with Hasbro marries traditional and new media to create great social experiences that bring fans together worldwide,” said Jonah Peretti, Founder and CEO at BuzzFeed.The final list of cities that will be featured in the Monopoly Here & Now games will be announced on March 19, World Monopoly Day and the brand’s official birthday.The games will be available this fall and will feature iconic landmark tokens and new gameplay where players race round the board to visit as many locations as possible, collecting passport stamps along the way.Players will collect cash from visitor fees when opponents land on their locations and the first player to fill their passport wins. To vote,  click here.

In celebration of the Monopoly brand’s 80th anniversary, Hasbro, Inc. has teamed up with social news and entertainment company BuzzFeed, to ask fans to choose which great cities around the world will be featured as property spaces in new Monopoly Here & Now games launching this fall.

Powered by BuzzFeed, the Monopoly Here & Now property space vote, including a special “Wild Card Week” began Friday at click here.

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Fans have until Mar. 4 to pick from a list of global destinations that will be featured in the Monopoly Here & Now: World Edition game. The game will be sold globally this fall, as well as top American cities for the Monopoly Here & Now: U.S. Edition game to be sold only in the U.S. 

Fans can rally behind their beloved hometowns, favorite vacation spots, or cities on their travel bucket lists by sharing the vote on Facebook and Twitter using the hashtag #VoteMONOPOLY, as well as engage with fun BuzzFeed content featuring the cities in the vote. 

All cities, big and small, will have the chance to compete for two spaces on the  Monopoly Here & Now game boards during “Wild Card Week” from  March 3 through 9.

Fans can “write-in” additional locations not included in the initial list of destinations.

The cities with the most submissions during this week will be featured as the two brown property spaces in the World and U.S. editions of the game.    

“We are thrilled to be teaming up with BuzzFeed, as one of the leading social news and entertainment sites, to bring our fans an exciting way to choose the cities that will be featured in the new Monopoly Here & Now game,” said Jonathan Berkowitz, vice president of global marketing for gaming at Hasbro.  “This innovative campaign demonstrates how we continue to keep the Monopoly brand relevant by empowering our fans to help create today’s game.”

“From sharing on BuzzFeed to gathering around the Monopoly Here & Now game, our collaboration with Hasbro marries traditional and new media to create great social experiences that bring fans together worldwide,” said Jonah Peretti, Founder and CEO at BuzzFeed.

The final list of cities that will be featured in the Monopoly Here & Now games will be announced on March 19, World Monopoly Day and the brand’s official birthday.

The games will be available this fall and will feature iconic landmark tokens and new gameplay where players race round the board to visit as many locations as possible, collecting passport stamps along the way.

Players will collect cash from visitor fees when opponents land on their locations and the first player to fill their passport wins. 

To vote,  click here.