Hartford CEO Channels Timberlake to Put Sexy Back in Insurance

Hartford Financial Services Group Inc. Chief Executive Officer Chris Swift said the insurance industry is innovating more than people realize, as he looks to draw young and diverse talent to his company.

“Our industry often gets knocked for being stale,” Swift said Thursday at a conference in New York hosted by the Insurance Industry Charitable Foundation. “To borrow words from the great philosopher, Justin Timberlake, we’re trying to bring sexy back to insurance.”