Palladium Hotel Mumbai to be rebranded as St. Regis

MUMBAI: Starwood Hotels & Resorts has announced the debut of its iconic luxury brand St Regis in India with the St. Regis Mumbai in the third quarter of 2015. Owned by Pallazzio Hotels and Leisure, the 386-room Palladium Hotel is currently undergoing an extensive rebranding and will soon fly the St. Regis flag.
ET had reported in October 2013 that St Regis was in talks to manage the hotel atop the Palladium luxury mall.

“Starwood is maintaining strong growth momentum in the region and the arrival of St. Regis in Mumbai reinforces our commitment to growing our luxury portfolio in this important market. With the hotel’s strategic location, sophisticated service and refined elegance, we look forward to offering guests an unparalleled experience both befitting of the destination and true to the St. Regis legacy,” said Dilip Puri, MD India and regional vice president south Asia, Starwood Hotels & Resorts.

The property - which was earlier managed by Hong Kong-based Shangri-La Hotels and Resorts - is a unit of Atul Ruia-controlled Phoenix Mills.

Atul Ruia, MD, Phoenix Mills Ltd and director Pallazzio Hotels & Leisure Ltd said, ".. With the St. Regis legacy and its renowned bespoke service, The St. Regis Mumbai is poised to become a destination for discerning luxury travellers and the city’s social glitterati.”

St Regis, where the Bloody Mary cocktail was claimed to have born – originally as Red Snapper – is a century-old brand known for its elite clientele and high-end services like butler service and The St. Regis Aficionado, which offers exclusive privileges to its guests.

Starwood Hotels & Resorts Worldwide, which owns St Regis as well as brands such as Le Méridien and Sheraton, currently operates 43 hotels in the country, with an additional 37 hotels in the pipeline.