Yum Brands CEO: Half Of The U.S. Population Eats At Taco Bell Once A Month

Creed used to run the Taco Bell unit for eight years and said that half of the U.S. population eats at Taco Bell once a month. He added that the unit's annual revenue rate will approach $10 billion in the United States partly due to breakfast, which proved to be a "really big win" and saw a 14 percent tranactional growth in the quarter.

Creed continued that Pizza Hut stands to benefit the most and has fallen behind to its main rival, Domino's Pizza, Inc. DPZ.

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The executive suggested that Domino's has done a "better job" implementing technology in its business, and a lot has to be done to make Pizza Hut "more relevant and distinctive."

However, Pizza Hut is still the global leader in pizza with 16,000 restaurants and $12 billion in sales.

"The proof is, we turned around our KFC U.S. business, which two years everyone had written off," Creed said. "We can do the same for Pizza Hut. I think it's a real growth story."

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