- Tesla Motors (TSLA -0.9%) CEO Elon Musk effectively ended talk that the company will use discounting to achieve sales targets.
- An e-mail sent to employees instructed them to follow the existing Tesla policy of holding back on negotiating and cutting deals.
- "There can never - and I mean never - be a discount on a new car coming out of the factory in pristine condition, where there is no underlying rationale," reads the Musk missive.
- The development takes much of the sting out of criticism levied yesterday by Pacific Crest Securities on the discounting issue. Only a small number of cars were actually discounted, according to the EV automaker.