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Redbox Parent To Be Taken Private For $1.6 Billion

This article is more than 7 years old.

Your local Redbox will soon be under new ownership.

On Monday, Redbox and Coinstar parent company Outerwall said it has agreed to be acquired by funds managed by affiliates of private equity giant Apollo Global Management for $1.6 billion including debt.

Apollo's funds will pay $52 per share in cash, which represents an 11% premium over Friday's closing price and a 51% premium from March, when the company indicated that a potential sale could be in the works.

Shares of Outerwall, which were initially halted for the news, rose 11% to $52.10 in pre-market trading.

Outerwall operates 40,000 Redbox kiosks in grocery stores, convenience stores and retailers where shoppers can rent movies and video games. However, it has struggled to combat a decline in demand for DVDs, with total rentals falling 18% to 588 million last year. For a point of comparison, the number of people still getting DVDs by mail from  Netflix  has fallen to 4.5 million from 5.3 million a year ago.

Outerwall also runs 21,000 Coinstar kiosks that can turn coins or gift cards into cash and more than 2,000 ecoATMs that buy old smartphones and other electronics.

Yet, as streaming becomes increasingly popular, earnings have slumped. Last year, Outerwall made $44 million on revenue of $2.1 billion, down from $107 million on $2.3 billion in revenue in 2014.

As such, it has been under pressure from activist investor Engaged Capital, which put three people on Outerwall's board earlier this year.

Outerwall said that the private equity buyout will help it to strengthen its kiosk business. "Apollo is an ideal partner to support Outerwall's efforts to continue serving our millions of loyal customers and dedicated retail partners through our unrivaled network of kiosks and automated retail offerings," said Outerwall CEO Erik Prusch in prepared remarks.

The transaction, which should close during the third quarter, has been unanimously approved by Outerwall's board of directors.

Outerwall will report quarterly earnings after the bell on Thursday and said it does not plan to host a conference call afterward.

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