Domino's Pizza hot streak continues with higher profits

Domino's Pizza reported stronger profit for the second quarter as customers continued to flock to the nation's No. 2 pizza chain, particularly via digital routes.

The Domino's hot streak continued as sales at U.S. stores open at least a year soared 12.5% and sales at international stores rose 6.7%.

The Ann Arbor, Mich.-based company's net income rose 19% to $45.9 million in the quarter ended June 14.

The company is enjoying the fruits of a savvy web strategy, with more than half of its orders now occurring through highly profitable digital channels. The company's website and mobile offering -- including the ability to order by text message or tweets -- have helped it outpace smaller competitors.

Domino's is also reaping the benefits of a relentless focus on a simplified menu. Unlike chains such as McDonald's, which has faltered with an increasingly complex array of offerings, Domino's has eliminated most of its limited-time items and placed its focus on its core menu.

"It was simply another great quarter," Domino's CEO J. Patrick Doyle said in a statement. "Our franchisees and corporate team members are executing at a very high level, and our digital initiatives continue to help attract more customers around the world. We're in a great place as a brand."

Follow USA TODAY reporter Nathan Bomey on Twitter @NathanBomey.