Entrepreneurs and start-ups are invited to find out how working in a collaborative flexible space could be good for business by boosting creativity, networking opportunities and overcoming "groupthink".
The business breakfast event at Spaces' Lewis Building, 35 Bull Street, in Birmingham city centre takes place from 8.30am to 10.30am on Tuesday November 19.
It is the latest in a series of free events offering advice to firms, particularly SMEs and the self-employed that also gives attendees the chance to network with similar-minded people and companies.
Highlighting why co-working is the secret to driving creativity in business, the event will focus on how companies can overcome groupthink - when all employees are under one roof, having the same conversations with the same colleagues, restricting creativity and new ideas and innovation being developed because of a willingness to conform.
Groupthink is viewed as one of the biggest barriers to corporate innovation but a panel of experts will discuss how working alongside other businesses and individuals from other fields in shared spaces can offer a new perspective to issues or approaches along with challenge thinking.
Sign up to the event - The Co-working advantage: driving creativity through collaboration - here.
BirminghamLive has teamed up with co-working offices operator Spaces to host the useful sessions that highlight the benefits of flexible workspace while giving businesses the chance to view the variety of tech-savvy serviced office space on offer.
Hosted by BirminghamLive editor-in-chief Marc Reeves, the panel will include Stacey Barnfield, director at Edwin Ellis Creative Media, and Stephen Townsend, associate director at Associated Architects and deputy chairman of the British Council for Offices' NextGen Midlands committee.
With a focus on inspiring creativity and relationship-building, the session will also delve into what difference an office environment and specially curated events can make on boosting inspiration or the quality of work.
Businesses will also hear what effect a co-working office as a social hub plays on partnership and networking opportunities.
Breakfast event to explore how flexible workspace is helping entrepreneurs
Reach Midlands, publisher of BirminghamLive and BusinessLive, has teamed up with Spaces - the multinational serviced office provider - to host a series of breakfast events to help inform the city's business community about the benefits of co-working.
The next event will take place from 8.30am to 10.30am on Thursday January 23 at Regus Victoria Square, One Victoria Square, in Birmingham city centre - the modern office space which is inspiring business success. Sign up here
It will explore how technology is changing the way we work and offering people even greater flexibility in their lives. It will feature panel members who can share their experience of best practice.
Entrepreneurs were given a fascinating insight into how co-working spaces are growing and offering more personalised, high tech offerings as they fit into people's more flexible approach to work with an emphasis on work/life balance, at the first event at the Spaces office at Crossway, 156 Great Charles Street Queensway, in Birmingham city centre.
It explained how businesspeople could have access to best-in-class IT, security, telecommunications capability and a professional, inspiring environment, without significant set up costs without the complications and inflexibility of leasing an office with long-term contracts.
Sign up to the event - The Co-working advantage: driving creativity through collaboration - here.
