New Ridesharing Company Approved In Alabama

BIRMINGHAM, AL — A new ridesharing service is coming to the Birmingham metro this fall. MoovMo will join Uber and Lyft as the only ridesharing services offered in the state, but this one is different, in that MoovMo is handicap-accessible.

The Birmingham-based company was approved by the Alabama Public Service Commission this week to do business in Alabama, and plans to operate in Birmingham, Huntsville, Montgomery, Mobile and Tuscaloosa. The company has already received approval to operate in Georgia and Kentucky.

A Birmingham Business Journal report said Moovmo won the Economic Development Partnership of Alabama’s Alabama Launchpad $50,000 Concept Stage Prize in September 2018. The company has been refining its technology and obtaining licensure and operating authorities in several states throughout the southeast since that time.

The Moovmo app hosts several innovative features to address the specific needs of its users. These include a dialogue box where riders can specify any special assistance requirements or requests, a fully transparent ride receipt that details the driver/company fare split and any amount paid to local and state governments in taxes, and a living wage tip calculator so riders have the option to tip their drivers based on what would constitute a living wage in their specific geographical location.

While accessible vehicles will be a staple of the Moovmo platform, the service will be open to all riders of all abilities and drivers of any make or model vehicle so long as they meet the platform’s driver criteria and can pass the mandatory vehicle inspection.