Naomi Klein’s Doppelganger

Today in Focus Series

When the author Naomi Klein began being mistaken for Naomi Wolf it set her off on a quest to examine the slippery nature of truth in the post-pandemic world

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Naomi Klein is the author of some of the most influential books on politics and capitalism in recent years. From No Logo to The Shock Doctrine, her books have sold millions of copies and made her a prominent voice in activist circles and political discourse across the spectrum.

Her new book, Doppelganger, is something of a departure: a far more personal tale that began with a case of mistaken identity. Klein tells Nosheen Iqbal how she began to realise that she was being mistaken for Naomi Wolf, an author whose most recent book was pulped by her publisher after it was revealed to be based on a fundamental misunderstanding.

Since that episode, Klein charts how Wolf, who came to fame with her book The Beauty Myth in 1990, has drifted away from the mainstream and towards the world of online conspiracists. She follows that thread into a wider “doppelganger culture” where post-pandemic lives are increasingly lived online with multiple anonymous personas.

Photograph: Sebastian Nevols/The Guardian
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