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VA Reverses 'Ban' on Photo of Sailor Kissing Woman During World War II After Backlash

VA Reverses 'Ban' on Photo of Sailor Kissing Woman During World War II After Backlash

"A memo was sent out that should not have been, and it has been rescinded."

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Image for article titled VA Reverses 'Ban' on Photo of Sailor Kissing Woman During World War II After Backlash
Photo: U.S. National Archives

The U.S. Department of Veterans Affairs has reversed course and is no longer banning a famous World War II-era photo of a sailor kissing a woman from VA facilities. The photo was taken in Times Square on V-J Day, the date in the summer of 1945 when victory was declared over Japan, and has become controversial in recent years after the woman in the photo made clear that the kiss wasn’t consensual.

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“Let me be clear: This image is not banned from VA facilities - and we will keep it in VA facilities,” Secretary Denis McDonough tweeted Tuesday morning with a photo of the kiss.

McDonough’s tweet was in response to viral outrage on X to an internal VA memo dated Feb. 29 that started circulating. The memo, written by RimaAnn Nelson, assistant under secretary for Health for Operations at the VA, requested the removal of the photo from all VA buildings.

This memorandum requests the removal of the “V-J Day in Times Square” photograph from all Veterans Health Administration facilities in alignment with the Department of Veterans Affairs’ commitment to maintaining a safe, respectful, and trauma-informed environment. This action is promoted by the recognition that the photograph, which depicts a non-consensual act, is inconsistent with the VA’s no-tolerance policy towards sexual harassment and assault, as outlined in VA Handbook 5979 and VHA Directive 5019.02(1).

The memo went on to explain that our understanding of historical events and the images that emerge from them can evolve over time.

The placement of this photograph in Veterans Affairs (VA) facilities was initially intended to celebrate and commemorate the end of World War II and the triumphant return of American soldiers. However, perspectives on historical events and their representations evolve. Recent discussions have highlighted concerns about the non-consensual nature of the kiss, prompting debates on consent and the appropriateness of celebrating such images in today’s environment, especially within institutions, such as VHA facilities, which are committed to upholding standards of creating a safe and respectful environment.

But many X users responded to McDonough’s tweet asking if the memo was real, something he didn’t touch on. Reached for comment over email on Tuesday, a spokesperson for the VA acknowledged the memo was real but insisted it shouldn’t have been issued in the first place.

“A memo was sent out that should not have been, and it has been rescinded,” Gary J. Kunich, a public affairs specialist in the Office of Media Relations, said Tuesday.

The sailor in the photo, George Mendonsa, was captured by multiple photographers kissing Greta Friedman, and one version of the image was even published on the cover of Life magazine. It was seen as a celebration of the victory over the empire of Japan in 1945, but the photo started to get a reappraisal after a 2005 interview with Friedman resurfaced.

“Suddenly, I was grabbed by a sailor. It wasn’t that much of a kiss,” Friedman said in a 2005 interview with the Veterans History Project that was quoted by Mother Jones in 2012.

“I felt that he was very strong. He was just holding me tight. I’m not sure about the kiss…it was just somebody celebrating. It wasn’t a romantic event,” Friedman continued.

Obviously, the social media mob that started all of this outrage over the photo got what they wanted in a reversal of policy at the VA, but that’s not going to be enough for some shit-stirring X users who now want the person who issued the memo, RimaAnn Nelson, to lose her job.

“If the memo is fake, why not just say that? If the memo is real, will you fire RimaAnn O. Nelson for signing onto it?” an account called End Wokeness tweeted on Tuesday.

Right-wing cancel culture never rests, it would seem, even when the mob gets what it wants.

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The Photographer

The Photographer

German-American photographer and photojournalist Alfred Eisenstaedt  poses at the opening on May 5, 1986, of an exhibition of his famous  pictures taken for Life magazine at the Kultur Kontor der Hamburger  Hanse Vier, in Hamburg, Germany, with one of his best-known photographs  taken during the celebrations of V-J Day in Times Square, New York on  August 1945.
German-American photographer and photojournalist Alfred Eisenstaedt poses at the opening on May 5, 1986, of an exhibition of his famous pictures taken for Life magazine at the Kultur Kontor der Hamburger Hanse Vier, in Hamburg, Germany, with one of his best-known photographs taken during the celebrations of V-J Day in Times Square, New York on August 1945.
Photo: Jockel Finck (AP)
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Statue Version

This Feb. 13, 2012 file photo shows the statue entitled “Unconditional  Surrender” in San Diego. The statue was modeled after the photograph by Alfred Eisenstaedt taken in Times Square on V-J Day at the  end of World War II.
This Feb. 13, 2012 file photo shows the statue entitled “Unconditional Surrender” in San Diego. The statue was modeled after the photograph by Alfred Eisenstaedt taken in Times Square on V-J Day at the end of World War II.
Photo: Lenny Ignelzi, File (AP)
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Exhibition in Russia

Exhibition in Russia

People speak next to a famous photograph taken by Alfred Eisenstaedt of a  sailor kissing a nurse in New York’s Times Square on V-J Day, right, as  they visit the exhibition of German-American Life magazine  photographer Alfred Eisenstaedt at Moscow’s Jewish Museum and Tolerance  Center in Moscow, Russia, Tuesday, April 14, 2015.
People speak next to a famous photograph taken by Alfred Eisenstaedt of a sailor kissing a nurse in New York’s Times Square on V-J Day, right, as they visit the exhibition of German-American Life magazine photographer Alfred Eisenstaedt at Moscow’s Jewish Museum and Tolerance Center in Moscow, Russia, Tuesday, April 14, 2015.
Photo: Alexander Zemlianichenko (AP)
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Party in West Hollywood

Party in West Hollywood

Revelers kiss, posing as the subjects in the famous Times Square kiss  photo by Alfred Eisenstaedt, at the annual Hollywood Carnaval street  party on October 31, 2018, in West Hollywood, California.
Revelers kiss, posing as the subjects in the famous Times Square kiss photo by Alfred Eisenstaedt, at the annual Hollywood Carnaval street party on October 31, 2018, in West Hollywood, California.
Photo: Mario Tama (Getty Images)
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A Symbol For Veterans

A Symbol For Veterans

World War II U.S. Army veteran Dr. George Jack Stanley, with his wife,  Sandra Stanley, members of The Los Angeles National Cemetery Support  Foundation, welcome veterans to the Los Angeles National Cemetery, in  Los Angeles, Monday, May 31, 2021. Stanley is displaying a copy of the  famous “V-J Day in Times Square,” a photograph by Alfred Eisenstaedt,  autographed by the picture’s subjects: Greta Zimmer Friedman and George  Mendonsa.
World War II U.S. Army veteran Dr. George Jack Stanley, with his wife, Sandra Stanley, members of The Los Angeles National Cemetery Support Foundation, welcome veterans to the Los Angeles National Cemetery, in Los Angeles, Monday, May 31, 2021. Stanley is displaying a copy of the famous “V-J Day in Times Square,” a photograph by Alfred Eisenstaedt, autographed by the picture’s subjects: Greta Zimmer Friedman and George Mendonsa.
Photo: Damian Dovarganes (AP)
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Kissing Contest

Kissing Contest

New Orleans college students Jacques Metevier and Katie Peterson were  the runner-ups of V-J Day kissing contest at the National World War II  Museum in New Orleans, LA., Saturday, Aug. 14, 2010. The contest sought  to recreate the iconic photograph by Alfred Eisenstaedt shot in Times  Square in New York City.
New Orleans college students Jacques Metevier and Katie Peterson were the runner-ups of V-J Day kissing contest at the National World War II Museum in New Orleans, LA., Saturday, Aug. 14, 2010. The contest sought to recreate the iconic photograph by Alfred Eisenstaedt shot in Times Square in New York City.
Photo: Chuck Cook (AP)
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Times Square

Samantha and Louis Velarde from California kiss at Times Square in New  York, USA, 14 August 2015. Two hundred couples kissed simultaneously at Times  Square to re-enact a famous photo, taken by Alfred Eisenstaedt more than 70 years  ago.
Samantha and Louis Velarde from California kiss at Times Square in New York, USA, 14 August 2015. Two hundred couples kissed simultaneously at Times Square to re-enact a famous photo, taken by Alfred Eisenstaedt more than 70 years ago.
Photo: Charlotte Jahnz (Getty Images)
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