NASCAR Sprint Cup Series driver Travis Kvapil on Tuesday was arrested for misdemeanor assault on a female and false imprisonment. The female involved was his wife, Jennifer.

According to court documents obtained by the Sporting News, Kvapil allegedly pulled his wife into a bedroom by her hair and struck her in the head as she tried to get away from him.

On Thursday it was announced that Kvapil's team, BK Racing, had decided to let him drive this weekend at Charlotte Motor Speedway.

“After discussions with NASCAR and the Kvapil family, BK Racing has elected to support Travis and his family,” BK Racing co-owner Ron Devine said. “It's the right thing for Travis and his family to let the system take its course.”

In short, after being arrested for allegedly grabbing his wife by the hair and hitting her (according to the police report, she sustained minor injuries and the weapons used in the assault were her husband's hands and feet), Kvapil was given the OK to get behind the wheel and drive in the NASCAR Sprint Cup Series.

And the public outrage from NASCAR fans?

It is basically nonexistent -- an almost shocking development given the proliferation of social media outlets such as Twitter, where usually the smallest of personal transgressions is critiqued and hammered on mercilessly.

Certainly Kvapil has only been charged, and has not been found guilty of anything. He's innocent until proven guilty, just like everyone else charged with a crime in America. But here's an eyebrow raiser: On Sunday he will drive a car with one of the most recognizable fast food chain logos in the world on its side.

But how does Burger King, the company whose logo will be splashed across the side of an alleged wife beater feel about the situation?

Well … we don't know yet.*

We called to ask on Friday morning, but haven't received a response yet, but were promised a statement soon. In other words, Burger King had gotten so little feedback about the situation, it didn't even have a statement prepared.

How about on Twitter?

A quick search of the words “Kvapil” and “Burger King” gives us around a dozen angry tweets saying they are going to boycott the “Home of the Whopper” and that they were disappointed in the chain. But realistically, the outcry is a whisper at best.

Facebook?

Nothing. The latest post from Burger King was about its latest concoction, “Satisfries.”

Again, there has to be a disclaimer here. Burger King as a corporation doesn't sponsor BK Racing or its cars. But the corporation does license its logo to BK Racing.

Regardless, how come fans aren't flooding Burger King with comments and tweets? When Kvapil's car rounds the corners at Charlotte Motor Speedway, it's Burger King that people see.

Oh yeah, they'll see Dr Pepper too, as the famed soda logo will be on Kvapil's hood this week.

We called the people over at Dr Pepper Snapple Group, but apparently the doctor was out, because we had to leave a message. As of 1 p.m., there was one tweet to the Dr Pepper account, taking the company to task.

Remember a few weeks ago when Clint Bowyer spun on purpose in order to help his teammate get into the Chase? Remember the public outcry then?

When NAPA posted on its Facebook page that it was dropping Michael Waltrip Racing because of the Bowyer shenanigans, it was shared 1,295 times and had more than 2,000 comments.

Similarly, when 5-Hour Energy posted that it was sticking with Bowyer and MWR, it was shared 197 times and had over 500 comments.

BK Racing put up a qualifying post on its Facebook page and fans used that to address the Kvapil situation. Twenty-three people commented on it.

Why is this not a bigger issue?

How come NASCAR fans go berserk when there are allegations of cheating, but allegations of domestic violence barely get blip on the NASCAR nation radar? OK, Kvapil is hardly a Cup star or title contender, so is it a case of fans paying so little attention to him that most of them plain missed the news? Otherwise, you could argue as a result that apparently the majority of fans must think cheating to win a sporting event -- something that exists for entertainment and frankly isn't exactly that important in the grand scheme of things -- is a more egregious act that domestic violence. Talk about backward priorities.

Social media gives groups a collective voice to stand up for what they believe in and for what they think is right. It gives people a chance to chime in and get the attention of the big boys. It gives a chance to show corporations what you really care about.

So how come nobody cares about domestic violence?

It's not as if there is an expectation that Kvapil should be booted from his ride because fans are angry at his actions. But shouldn't it bother us that no one seems to even be talking about it?

*UPDATE: The media relations team from Burger King finally got back to us. Around five hours after our first phone call, I received an email stating, "The BK Racing team is an independently owned and operated franchise initiative. As a matter of policy, BKC does not comment on any ongoing litigation."

I replied almost immediately to clarify that I wasn't inquiring about Kvapil's legal issues, but I wanted to know if Burger King was standing behind the driver and BK Racing and how they felt about their brand being represented by Kvapil.

I received no reply. So I guess that's it. The world's second largest purveyor of hamburgers has no comment on the issue of Kvapil or domestic violence.

Dr Pepper never called back.