Max Whittaker for The New York TimesSarah Palin was swarmed by fans when she visited the Iowa State Fair in Des Moines earlier this month.
With summer over and Labor Day approaching, the 2012 campaign is set to enter its most important phase yet: the fall primary season.
And September is shaping up as a critical month in determining who will emerge as the true front-runner in the Republican race to face President Obama next year.
Hans Deryk/ReutersRepresentative Michele Bachmann of Minnesota visited the Bay of Pigs museum in Miami on Monday.
All of the candidates in the Republican nomination contest are sure to step up their pace in September, as the clock starts seriously ticking down toward the real voting in Iowa and New Hampshire, which will
begin early next year.
By the end of the month, the field of candidates — which has been in flux for most of 2011 — is almost certain to be set for good. And another month of polling could give a more realistic picture
of who leads that pack.
With that in mind, here are six things to watch for in September.
1. Debates. For political junkies, September is shaping up to be a wonderful month. The Republican candidates are scheduled to face off in three major debates in September, each one broadcast
live on a different television network.
The first will take place on Sept. 7 at the Ronald Reagan Library in Southern California. The debate, co-sponsored by MSNBC and Politico, has become a new tradition in the Republican race.
Five days later, the candidates will cross the country to Tampa, Fla., for a debate hosted by CNN and the Tea Party Express, a group based in California that supports the Tea Party movement. The following week,
the candidates will gather again for another debate, this time in Orlando, sponsored by the Florida Republican Party and Fox News.
For the candidates, the string of debates presents a series of logistical headaches and potential land mines. The need to prepare for the debates robs the campaigns of valuable fund-raising time. The travel
schedule for the month is dictated by the location of the debates — none of which are in the early voting states.
And they offer three high-profile opportunities for gaffes that could stall momentum or even end a campaign.
But the face-offs also offer the chance for a breakout moment for candidates like Jon M. Huntsman Jr., whose lackluster performance in the polls suggests that his campaign needs to find a way to generate buzz.
The debates will also offer Rick Perry, the governor
of Texas, a chance to make a first, second, and third-impression in quick succession.
And they will present an interesting test for a candidate like Mitt Romney,
whose play-it-safe approach to the campaign has put a high premium on staying above the fray.
2. Sarah Palin. September could be
the month that the former Alaska governor finally lets the rest of us in on her secret. Will she run for the Republican nomination? Or have her bus tour and other public flirtations with a run been a big
game?
The guessing continues on Sept. 3, when Ms. Palin is scheduled to headline a Tea Party rally in — where else? — Des Moines. The event was originally scheduled to be at a smaller venue, but was
moved last week to accommodate a bigger crowd.
That prompted some speculation that she might use the event to announce her plans. But those who spend all their time speculating about her intentions think that Ms. Palin probably will wait until later in September,
in part to avoid the pressure to take part in the debates next month.
If Ms. Palin announces after the third debate on Sept. 22, she might upstage the rest of the field and avoid a month of scrutiny. Or, if she decides against a run, waiting until the end of September gives her
another month of influence while she keeps the political establishment watching her every move.
Either way, it’s likely to be another month of “will she or won’t she?” when it comes to Sarah Palin.
3. Dueling Economic Messages. All of the leading Republican candidates have decided to stake their candidacies on a stark contrast with Mr. Obama’s economic policies. The president will
give them an even bigger target with what is being billed as a major jobs speech just after Labor Day.
Mr. Romney, in particular, is losing no time in drawing that contrast. He, too, has scheduled a speech for next week. Aides say he will unveil his job-creation ideas during a speech on Sept. 6, the Tuesday after
Labor Day. (Mr. Huntsman is planning to unveil a plan of his own a week earlier, on Wednesday, in New Hampshire.)
It’s still unclear exactly when Mr. Obama will give his speech. Jay Carney,
the White House press secretary, said on Monday that the exact date is still being finalized. But he confirmed the speech would be next week sometime.
No matter what day the White House chooses, the president’s speech and Mr. Romney’s will be viewed as two directly competing visions for how to deal with the still struggling economy. And the contrasts
will no doubt become fodder for the midweek debate in California and the others later in September.
4. Fund-raising. Mr. Romney was the unquestioned leader at the end of the second quarter of fund-raising. The third quarter will come to a close at the end of September, and the results will
be extremely helpful in predicting who will be able to go the distance during the rest of the year.
Ms. Bachmann entered the race just before the end of the second quarter, making it a poor test of her real ability to raise campaign cash. The results at the end of September should provide a much better window
into her finances.
Mr. Perry is expected to be a prolific fund-raiser, as he has been in Texas. But his state finance operation was legally allowed to solicit contributions of an unlimited amount — making it comparably
easy to raise huge sums from his most committed and wealthy supporters.
As a federal candidate, his donors are severely limited in how much they can give. So the third-quarter finance report will be a good indication of how well Mr. Perry has made the transition from a state fund-raiser
to a national one.
And Ron Paul, whose candidacy appears more organized than
it was four years ago, could continue to post impressive numbers — a feat that would probably ensure that he can once again afford to campaign all the way to the convention next summer.
5. Florida. In part because of the location of the second two debates, many of the candidates are expected to focus more than usual on Florida in September. Expect several road trips by the
leading candidates before and after their appearances in Tampa and Orlando.
But the focus on the Sunshine State is not merely the result of the debate locations. Florida’s primary will probably be critical to determining the winner of the Republican nomination, and all of the
candidates are aware of the implications.
In 2008, Mr. Romney and John McCain battled fiercely in Florida after emerging as the two leading candidates from the early states. Their battle continued a bit longer, but Mr. McCain’s victory in Florida all but sealed his win.
This time, the state may play an even more critical role. Florida officials are talking about flouting a Republican party prohibition against going before March 6 by moving their primary to late January.
If that happens, the state — with its huge population and critical role as the ultimate swing state in the general election — could be the determinative primary battle once again. Mr. Huntsman
views the state as such a critical one that he has established his campaign headquarters there. Mrs. Bachmann spent Monday in Miami and Naples.
6. Polling. For months, Mr. Romney has topped most surveys as the leading Republican contender in the race. But his position there has always seemed somewhat tenuous, in part because of an assessment
that Republicans were dissatisfied with the choices before them.
For a time, polls in Iowa showed Mrs. Bachmann surging to the lead in that state. Now, Mr. Perry has captured the top spot nationally in some surveys as voters begin to take a look at him and his record.
Pollsters — especially my colleagues here at The New York Times — will caution that it is still early, and that any survey is merely a snapshot that is not likely to serve as a very good prediction
of the results once voting gets under way.
But as the campaign enters the fall, the surveys become an increasingly important validation for campaigns as they raise money and try to convince activists to support their growing logistical operations.
The debates should help give the polling a bit more validity as more people around the country get an up-close look at the candidates. But the late entry — if it happens — of Ms. Palin could once
again shake up the standings.
Will Mr. Romney remain near the top as people see more of him? Will Mr. Perry’s surge quickly fade? Will Mr. Huntsman find a way to raise his single-digit numbers? Will Mr. Paul find a way to make his
libertarian views seem more mainstream? Will Mrs. Bachmann be able to build support around the country?
Stay tuned. September is just around the corner.