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Plastic surgery

Selfies and self-care are leading millennials to get more cosmetic procedures, study says

Rasha Ali
USA TODAY

Millennials are back at it again, shaking up another industry once more — this time it's plastic surgery. 

According to a report by the American Academy of Facial Plastic and Reconstructive Surgery, cosmetic procedures have increased by 47 percent since 2013. Of the facial plastic surgeons surveyed, 72 percent have said that they've noticed an increase in patients under 30 years old. 

The study suggests that millennials -- those roughly between 23 and 38 years old -- have increased the demand for plastic-surgery procedures because of their fixation with self-care and growing up with social media. The latter has made it less taboo to get your body tweaked professionally but has also been a motivator for people to even get plastic surgery or non-surgical cosmetic procedures.

According to the study, four-fifths of the cosmetic treatments in 2018 were non-surgical procedures, like Botox, fillers, microneedling and non-surgical rhinoplasty, and doctors said that one of the biggest motivators for patients was because they wanted to look better in selfies. 

Plastic surgery procedures have increased 47 percent since 2013.

But millennials aren't necessarily getting drastic cosmetic surgeries; they're more focused on remaining youthful and looking as natural as possible -- because of that self-care piece.

The 2018 AAFPRS survey found that more patients were aiming for preventative cosmetic procedures. Unlike previous generations, millennials aren't waiting until they're older to get Botox and fillers to make them appear younger; they're more apt to undergo procedures in their 20s and 30s so that they stay looking young. 

According to the report, plastic-surgery trends are moving away from "overly-enhanced looks" like Kylie Jenner's lips circa 2016 and shifting toward a more natural appearance. However, almost 100 percent of the AAFPRS members felt that celebrities still have an influence in cosmetic-procedure trends.

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It also appears that women and men differ drastically in their preferences. Most facial cosmetic-surgery procedures for women increased between 2017 and 2018, with the exception of hair transplants. The opposite held true for men -- most procedures saw a decrease, except for blepharoplasty (eyelid surgery) and facial implants.

More:Ayesha Curry got a breast lift after becoming a mom: 'A Kit Kat wasn’t going to fix this'

More:From nose surgery to life support: Dallas woman in coma after plastic surgery in Mexico

 

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