MORRISONS is launching Britain’s biggest supermarket steak for Father’s Day.
Weighing in at nearly a kilo, the 'Daddy of all Steaks' will be four times the size of a typical 8oz rump steak, but cost just £8.16 for 32oz, and be available nationwide until Father’s Day on Sunday June 17. Morrisons’ 2000 expert butchers across the country have been briefed to cut 32oz slices off a whole beef rump (but customers who aren’t up for the challenge can ask the butcher to cut a slightly less massive steak).
The supermarket has created the deal because of the phenomenal growth of steak on Father’s Day – steak sales rose 41% in the run up to last year's event.
Butchery Buyer at Morrisons Matt Slater said: "This monster is an absolute bargain at less than £9 and we hope our dads will love it!”
Morrisons sources its beef direct from British farmers, and prepares it at its own sites.
For a film showing the monster steak, visit: https://www.youtube.com/watch?v=y0IPb9y7Jyw
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