Patagonia sells purpose rather than products. While consumers might turn to the brand for its durable outdoor apparel, they stick around for the company’s mission: “We're in business to save our home ...
It’s hard to escape the buzz around machine learning. Practically every industry is talking about it. So, what is machine learning? According to Hewlett Packard, “Machine learning refers to the ...
It was 1986, and I had just started my enterprise a year earlier. The concept of working “on” my business and not just “in” my business really resonated with me. So, I wanted to do some vision-making ...
Social media platforms like Facebook and Instagram are fun, casual, fast-paced and flashy, all of which is perfect if you’re in an industry like beauty, apparel or fitness. No wonder marketers flock ...
For the Women/Entrepreneur series Mentor Moments, female founders sit down to chat with their mentors (and us!) about how and why their relationship developed, and the lasting impact it’s had on those ...
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The evolution of the Indian customer has played a key role in the growth of budding entrepreneurs in the E-commerce gifting sector. The new Indian customer base comprising majorly of Millennials and ...
Inspired Interiors, Inc., a design firm headquartered in Chicago, is revolutionizing the way we view space and material. This company distinguishes itself from its competitors by applying creativity, ...
As of this writing, the iPhone XR and iPhone XS dominate the homepage of Apple’s website. Their pitch? Longer battery life, faster performance and better photo quality. Sound familiar? This is the ...
Thanks in part to the recently released Fyre Festival documentary on Netflix, influencer marketing is now under a microscope. More than ever before, companies, regulators and consumers are all ...
India boasts a rich community devoted to sports, especially cricket. It plays its role as a binding force, bringing together like-minded individuals to enjoy this sport. The Indian sports fanatics, ...
Jesse Merrill spends a lot of time thinking about cottage cheese. "Cottage cheese is so versatile," he said. "Cottage cheese adds a high quality, clean protein boost to any recipe that you're making. ...