How can brands target their marketing to millennials? Easy -- just crib from the playbook laid out in "This Is a Generic Millenial Ad," a new video that takes its cues from, well, pretty much every millennial-targeting ad you've ever seen. At …
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The Stock Exchange is all about trading ... Holmes: This week, I bought Alliance Data Systems (ADS). Are you familiar with this company? Blue Harbinger: Yes. It’s basically private label credit cards. They take shopper data and create …
NRC Health announced Monday that it is going back to one class of stock. The Lincoln-based health performance management and measurement company said it will do a reverse stock split that will cash out all holders of its Class B …
U.S. regulators temporarily suspended trading in an obscure digital currency company due to concerns that its stock is being manipulated after the shares surged more than 17,000 percent in less than three months, making paper …
John Blackledge, an analyst at Cowen, released the results of his team's survey of 50 senior ad buyers, and the big was that 96% of would prefer to buy ads on Instagram instead of Snapchat. Because of this, Blackledge downgraded Snap …
Whether it's a video clip of your friend's dog or a live stream of the presidential debates, you are likely watching more videos on Facebook than ever. And that means you're also more likely to see video ads. Facebook's latest strategy is to grow …
When news broke on Monday that a Marco Rubio ad promising “Morning Again in America” illustrated that promise with video footage of a harbor in Vancouver, British Columbia, it was only the latest in a series of stock footage gaffes that …
Kendall Jenner's Pepsi ad fiasco had exactly the opposite effect you'd think on Wall Street ... while Kendall and the company were under attack, the stock went up, but the mea culpa was a disaster. Check out the movement …
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