Lululemon Athletica Inc., styled as lululemon athletica, is a Canadian athletic apparel retailer. It is a self-described yoga …
Lululemon Athletica Inc., styled as lululemon athletica, is a Canadian athletic apparel retailer. It is a self-described yoga-inspired athletic apparel company and a designer and retailer of technical athletic apparel, which produces a clothing line and runs international clothing stores from its company base in Vancouver, British Columbia, Canada. The company makes a number of different types of athletic wear, including performance shirts, shorts, and pants, as well as lifestyle apparel and yoga accessories. The firm has been a magnet for numerous controversies including product recalls, product quality issues, overpriced merchandise, making misleading statements to artificially inflate its stock price, marketing efforts that exclude overweight customers, accusations by shareholders of fraud, false advertising and controversial statements by a founder. They sell their clothing internationally. Key competitors include Athleta, Nike and Under Armour.