

Improve your website’s performance with a few simple steps.
Gain important insights into how your website is performing. Learn where your traffic comes from, and take advantage of advanced SEO and diagnostics tools that tell you where to expand next.
Then improve visibility and drive more visitors to your site.
Go to Webmaster Tools
Add your site
Verify it's yours

Find sample code quickly, and pull relevant snippets into your project, with Developer Assistant for Visual Studio.
Developer Assistant is a plugin for Visual Studio that helps developers find code snippets and samples from directly within the IDE. Developers can find sample code quickly and pull relevant snippets into their projects—right from Visual Studio.
Get API usage samples
Find code projects and snippets for common tasks
Get contextual help to solve compilation errors
Offline search of local or downloaded sample projects

People can find your app outside of the Windows Store when searching Bing.

Send users to a desired location in your app to complete a task directly from search results.
App linking helps users discover your app in Bing search results and Cortana searches, and encourages regular use of your app once it's downloaded. Plus, it’s simple and free.
Use comprehensive app descriptions when you submit your app to the store, and we’ll use that information to start surfacing your app in relevant search results in the Windows Store and on Bing.
Your app can show up on Bing when someone searches for it, or when someone searches for a related category, like 'movie apps.'
Use Bing search results to take users directly to a desired location in your app—even when users aren’t explicitly searching for it.
Register the URI scheme in your app package manifest, and handle the activated events in your app
Publish app links on your website using applinks.org markup protocol for Bing to index
This feature may not yet be available in your market.

Use structured markup to stand out in Bing image searches.
Webmasters who use structured markup on their data can more effectively stand out on Bing. Annotate your page HTML with the appropriate tags so we can understand your page content, and the context for your images and videos. You can validate your markup at any time with the Bing Markup Validator.
With the appropriate markup, Bing can incorporate your content in new, visually-engaging experiences.
Microdata
Microformats
RDFa
Schema.org
Open Graph

Sharing a multimedia data feed can improve and enhance your performance in search results.
Stand out in Bing search results by sharing a direct multimedia feed. Compatible direct feeds can improve Bing discovery and indexing of your data to better showcase your content.
Image/video data is provided in mRSS, Atom, or other widely accepted formats
Data schema is provided for the feed
Data changes occur at real-time/daily/weekly intervals
Bing ingests, indexes, and ranks the data
Compatible content can show up in results and exciting new experiences
Contact bingmmfeeds@microsoft.com to see if you qualify.

Cortana’s understanding of contexts brings your apps and websites to users, right when they need them.
Tell Cortana how to map actions to insights—situations or conditions Cortana already knows about the user—to promote your app or website to users at just the right time.
Cortana Actions are currently a preview feature. Sign up for the preview at the Cortana developer center today.

Allow users to complete actions and commands just by using their voice.
Launch apps and complete actions or commands—all from the sound of your voice. Voice commands can enable users with Cortana to complete tasks and get information more quickly on Windows devices.
Dozens of companies have already begun using Cortana voice commands.
Some apps may not be available in your country or region.

Allow users to automatically track key information they receive in emails, like flight confirmations.
Cortana can extract contextual information from email messages and put it to good use, like automatically tracking a flight based on a confirmation email. Just markup your data according to Schema.org, using our markup tester for quick validation, and insert that data into your email message.

Check out our useful tutorials.
Our experts have compiled a ton of helpful info to show you how to reach and engage millions with smarter experiences.
Presentation are in English.