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BBC Olympics 2012 Trailer
The BBC unveiled the title sequence and marketing campaign for the London 2012 Olympic Games. This 60-second trailer premiered on BBC One during half-time in the Euro 2012 final. Based on a 'Stadium UK' concept, the animation will be seen on television coverage and used on computers, mobiles, tablets and connected TV. The soundtrack is performed by Mercury Prize-winning band Elbow. 'First Steps' will be available as a digital-only download from July 27, with all profits going to BBC Children in Need and Sport Relief. Pictures courtesy of BBC Visit sport-onthebox.com for more details.
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BBC Olympics 2012 Trailer
The BBC unveiled the title sequence and marketing campaign for the London 2012 Olympic Games. This 60-second trailer premiered on BBC One during half-time in the Euro 2012 final. Based on a 'Stadium UK' concept, the animation will be seen on television coverage and used on computers, mobiles, tablets and connected TV. The soundtrack is performed by Mercury Prize-winning band Elbow. 'First Steps' will be available as a digital-only download from July 27, with all profits going to BBC Children in Need and Sport Relief. Pictures courtesy of BBC Visit sport-onthebox.com for more details.
Date: 7/2/12
Views: 4887
Video by:  YouTube
 
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