David Giambruno, Senior Vice President and CIO,...
Revlon: Using voice and video to bring new product to market faster and more efficient
- Revlon is a global color cosmetics company delivering Glamour, Excitement and Innovation through high quality products at affordable prices. The company lacked a way to communicate and operate as a virtual global team for developing new product. They used to send product samples across the globe.
- Revlon has deployed Lync to 100% of the company. They evaluated and chose Microsoft communication solutions because 1) Microsoft offered simpler and more cost effective solution compared to other vendor 2) Easy to deploy, and 3) Lync is bringing all the tools together into one place
- Lync and the interoperability with Office, Project, SharePoint, and Exchange allow global New Product Development teams to bring together marketing plans from SharePoint, display product packaging on webcam, while on conference call, thus shortening product development time.