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Geomarketing: 'Minority Report' Style Advertising
John Faith, Senior Vice President of Mobile for Whaleshark Media, describes the futuristic technology behind the ad campaign "RetailMeNot", launched using geo-fencing.
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FORA.tv Culture:   Geomarketing: 'Minority Report' Style Advertising
John Faith, Senior Vice President of Mobile for Whaleshark Media, describes the futuristic technology behind the ad campaign "RetailMeNot", launched using geo-fencing.
Aired: 1/30/13
Views: 3
Network:  FORA.tv
 
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