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Beat the
Competition
in Less Time

Get instant market analysis and in-depth competitive insights to beat any rival. Semrush does the heavy lifting, you get busy living.

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TRUSTED BY

Dissect your competitors’ digital strategy from all angles

Traffic

Discover how competitors generate traffic

Uncover mobile-desktop traffic share of any company
Dissect your competitors’ marketing mix by their traffic sources — direct, search, referral, paid, and social
Explore which sites people visit before and after a competitor’s site

Market Share

Examine competitors and their market shares

Benchmark yourself against the whole industry and identify industry leaders
Spot seasonal ups and downs to prepare for future challenges
Identify the in-market audience demographics and interests to build a better audience fit

Organic Strategy

Assess your competitors’ organic strategies

Discover keywords that bring the most traffic to your rivals
Find out which unique keywords and backlinks they target that you don't
Track your rivals and learn which of their pages appear within Google’s top SERPs

Ad Tactics

Dissect your rivals’ advertising tactics

Explore which products your rivals are promoting right now with live ad examples
Analyze their ads’ messaging and keywords
Examine competitors’ Product Listing Ads to unveil your Google Shopping rivals

Content & Social

Uncover top content and social media performance

Find and dissect content pieces that attract the most visitors
Uncover topics that generate the most mentions and backlinks
Monitor your competitors’ social media presence
Compare social media engagement metrics of several players

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Why you can trust our data

1B

events analyzed per day

190

regions & countries

37.2T

backlinks

20B

keywords

Actionable insights
for the entire team

Explore the competition

Explore your competitive landscape and pinpoint growth points

Stay alert to market changes

Identify existing and upcoming market trends to embrace new growth opportunities

Enhance online performance

Make data-driven marketing strategy adjustments to increase ROI

Stay on top

Leverage automated monitoring and customizable reporting capabilities

Benefit from our extensive
support capabilities

Ready-to-use templates to automatically gather all the data and share with colleagues

Knowledge Base with actionable workflows

24/5 customer support team dedicated to ensure your success

1 / 4

"This is a great overall rank tracking and competitive analysis tool, traffic analytics data also much more accurate than other platforms."

Orit M. Head of SEO, Retail

"Great tool to get information on SEM and SEO for your business. It can also be used to collect competitive. Very helpful in keywords research and website traffic analysis."

Alexandre R. Digital Marketing Director

"Semrush has allowed us to integrate an essential element in our work: competition research and traffic analysis."

Román E. Digital Marketing & Communication Consultant

Start your competitive research now

Try for free

Beat the
Competition
in Less Time

Dissect your competitors’ digital strategy from all angles

Traffic

Discover how competitors generate traffic

Top Products

Reveal competitors’ top products & offers

Market Share

Examine competitors and their market shares

Organic Strategy

Assess your competitors’ organic strategies