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The Writers Circle Presents Publicity & Marketing Workshop For Writers on October 25

Noted PR strategist Claire McKinney will help writers make sense of the changing publishing world in this interactive workshop for writers.

The Writers Circle Speaker Series presents What Is My Brand And Where Can I Get One? Contemporary Publicity and Marketing Strategies for Authors and Their Books with noted publishing veteran and public relations strategist Claire McKinney.

The two-hour interactive workshop will be held on October 25, 2015, 2:00-4:00 PM at MONDO, 426 Springfield Avenue, Summit, NJ.

Attendees can expect to learn about branding for books and writers; how and when writers should start their promotion efforts; angles and target markets for their work; pre-publication planning and action; digital versus traditional versus indie marketing and publicity; how to keep on track for the best marketing opportunities; social media; content marketing; bookstores and other retail opportunities and more—all issues writers need to know as they prepare and launch their books.

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Claire McKinney has been working in public relations and publicity for 20 years. She has written about publishing for websites and blogs; Publishers Weekly; and recently was on the Today Show to provide expert commentary on indie publishing.

Seats for this frequently requested event cost $75. Advance registration is strongly advised. Full details and registration are available via The Writers Circle’s website.

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