Bluebird Hardwater: Refreshment in Its Purest Form
There’s nothing like grabbing a cold one after a hard day’s work or stopping for a refreshing drink in the middle of a mountain hike. Before Bluebird Hardwater came along with the first-ever hardwater made with only two ingredients, ingredients like unhealthy additives and bloat-inducing, non-hydrating carbonation took all of the thirst-quenching satisfaction out of canned alcoholic beverages. Made with simple ingredients, Bluebird Hardwater is changing how you think about refreshments.
HardWater, Simple Solution
If there’s one thing that Bluebird Hardwater prides itself on, it’s simplicity. Its line of beverages consists of two ingredients: premium spirits and ultra-purified water. Containing no additives to get in the way of flavor and no carbonation to leave your thirst unquenched, this pure and simple combination creates a refreshing drink that’s perfect for any time of day.
With canned cocktails growing as a category, quality and purity as a standard has declined. Many brands use unnecessary additives in an attempt to mask the low-quality alcohol in their products through fake flavorings, sugar, and less-than-satisfactory ingredients that cause hangovers the next day. Bluebird Hardwater was determined to change the status quo. The brand’s focus on taste makes its product the most intimate way to experience alcohol tastefully and balanced. They source the finest spirits and combine them with ultra-purified water to reach the pinnacle of refreshment.
Vodka + Water
Clean-tasting 10x distilled vodka is combined with ultra-purified water for a bright refreshment without the spirit’s conventional burn.
Tequila + Water
As Bluebird is the only US company with access to their tequila provider in Mexico, this strong blend of flavors is perfectly complemented by ultra-purified water.
Whiskey + Water
If you thought aged whiskey couldn’t find a home in a can, prepare to be proven wrong with this delightful and well-balanced blend featuring two-year barrel-aged rye.
From a beach party bonanza to a back nine on your favorite golf course, Bluebird Hardwater’s selection of canned beverages lets you bring your favorite spirits wherever you go. Its clean, fresh taste doesn’t dilute the flavors of its ingredients, leaving you with all of the delicious benefits without many drawbacks in conventional canned alcoholic drinks.
Canning the Carbonation
Another way alcoholic beverage companies hide their liquor’s inferiority is through carbonation. Additional acidity and bursting bubbles do plenty to alter the flavor profile of any beverage. Sodas, beers, and hard ciders all rely on that fizz to amplify certain aspects of the drink while diminishing others. Not only does carbonation take away much of the inherent flavor of the liquor, but it also makes revelers feel bloated and sluggish.
When Blum considered enjoying his favorite mixed drinks, hydration was essential. Bluebird Hardwater is meant to be lighter than the alternatives. When the fizz is gone, many drinks are left tasting overly sweet or syrupy. Getting rid of carbonation makes the first sip as refreshing as the last with no loss of quality as you continue to enjoy your day.
The Bluebird Difference
(Bluebird Hardwater)
Several things likely come to mind when you think of canned alcoholic beverages. First is the carbs, sugars, and added flavors that leave you with more than just feelings of regret the next morning. Then there’s the carbonation that makes you feel bloated without having a satisfying level of hydration. Bluebird Hardwater has put these issues to rest in several ways:
Zero Carbonation
When you’re looking for refreshment, the last thing you want is to feel bloated and uneasy. Unlike other mixed drinks, each gulp of Bluebird Hardwater leaves you feeling satisfied without the consequences.
Next-Day Defense
Drinking plenty of water is the most effective way to battle a hangover. Bluebird kills two birds with one stone by simultaneously providing quality spirits and purified hydration. The lack of flavorings and preservatives keeps you feeling clean and refreshed with every sip.
Quality Ingredients
Bluebird Hardwater chooses only the finest spirits and purest water to fill its cans. Its vodka is distilled well over the industry standard, while the company selects the most premium barrel-aged rye whiskey. Because Bluebird is the only US company to have access to its tequila supplier in Jalisco, Mexico, you won’t find its unique sip anywhere else in the country. Their tequila is sourced from a special supplier in Mexico with a tradition that dates back over 20 years.
Low Calories and Alcohol Content
Today, many drinkers are just as concerned with their fitness as they are with their fun. The founders of Bluebird Hardwater understand the drive to only put the best in your body, leading them to keep the calorie count low (78 calories, to be exact) and the ABV at a respectable level for everyone’s enjoyment.
The Bird Is the Word
The idea to mix specially-sourced spirits and ultra-purified water didn’t come out of the blue. Will Blum, CEO of Bluebird Hardwater, struggled to find a premiere cocktail and found nothing was as refreshing and satisfying as simply mixing liquor with water. However, there was no easy way to bring it with you to the beach, golf course, or ski lodge. Stymied by the fact that no one had tried to create such an uncomplicated product before, the concept behind Bluebird Hardwater was formed.
Blum soon discovered why spirit and water blends weren’t a mainstream commodity—the process of packaging and selling such a mix was exceptionally complicated, but he was determined to persevere. Moving away from the bloat of beer and other canned beverages, Blum’s creative side sought to craft a portable drink that was light and easy to enjoy without all of the baggage and complexity that comes with most pre-packaged products. Naming his line after the bluebird days of skiing, when the slopes are perfect the morning after a snow squall, his hardwater brand offers a refreshing alternative to the sluggish swigs from beers of the past.
No Compromises
Getting the best spirits into a can isn’t the easiest thing to do, but Blum’s persistence and eye for quality helped Bluebird Hardwater source some of the best in the world. Each alcohol was specifically chosen due to its unique qualities and pure flavor that elevate every pour. The highlights of each spirit include:
Vodka distilled 10x, well over the industry standard of 3x distillation, bringing it to the height of purity.
Two-year barrel-aged rye whiskey is almost impossible to find in canned form, let alone combined with ultra-purified water.
After selling tequila exclusively in Mexico for over 20 years, Blum convinced his supplier to export their product exclusively for Bluebird Hardwater.
Creating the best-tasting spirit and water combination means not compromising on taste. With only two ingredients in each can, they must be of the highest quality to make it out of Bluebird Hardwater’s facility.
Keeping It Simple
Life is complicated enough as it is. When Blum sought the perfect refreshing drink, he settled on a subtle blend of spirits and water that fulfilled his craving and thirst. Hangovers and headaches are much less of a problem when you get purified water at the same time!
Bluebird avoids additives that take away from the spirits themselves, which can’t be said of many other brands. Most others focus on masquing their sub-par alcohol with extra flavors to trick customers into enjoying their beverage. Far from basic, the unpretentious ingredients found in Bluebird Hardwater are meant to elevate your routine instead of bogging you down.
Bluebird Hardwater Is the Natural Choice
When it comes to simple drinks you can enjoy anywhere, anytime, Bluebird Hardwater’s line of spirits is a perfect choice. A simple recipe containing only the highest quality ingredients brings a bright, refreshing flavor with every sip. At 4% ABV, it has just the right kick to keep the party going, with none of the additives and preservatives to slow you down. Don’t compromise on taste and quality by choosing brands with sub-par spirits and flavor-hiding trickery. Bluebird Hardwater brings refreshing satisfaction anywhere you want to go!
