Rebrand for Ultrahaptics and Leap Motion

Rebrand for Ultrahaptics and Leap Motion

Ultrahaptics and Leap Motion are to rebrand under a single new company name.

The new corporate brand, Ultraleap, was said to represent a significant step forward for the combined group, which came together in May, while reflecting the company's dual roots.

Pioneers in mid-air haptics and hand tracking, Ultrahaptics and Leap Motion are accelerating innovation in user interfaces and enhancing commercial software and hardware applications. 

The Ultrahaptics and Leap Motion names will be maintained as trademarks for existing products only, with Ultraleap used for all new software and hardware launches.

Ultraleap (formerly Ultrahaptics) chief executive Steve Cliffe said: "Rebranding isn't a decision we've taken lightly. We're immensely proud of what our companies have achieved. We're also very excited for what's to come.

"Our new name and brand reflects our ambitions in this new world, now and for the future."

A range of clients from global technology giants to creative studios have already licensed Ultraleap technology, including The Void's Star Wars: Secrets of the Empire at Disney. In the automotive sector, the technology has been showcased in concept cars developed by Harman, and Bosch.

Advertisement

Want regular news updates?

Subscribe to our Newsletters

Want regular news updates?

Subscribe