Marketer saw sales spike after TikTok test, offering a case study in how advertisers can adjust to new data landscape.
Mojo Supermarket’s art gallery, Courage hires first chief strategy officer and more agency news from this week.
A talking squirrel explains that Acorns is “banking for the growth-minded.” And in a Genesis spot that shows off the 2022 ...
Peloton Interactive Inc. will embark on a sweeping overhaul that includes cutting nearly 800 jobs, raising prices for its ...
But the prank from the New Belgium-owned beer did draw plenty of media attention, which we suppose can be considered a win ...
Over the past few weeks, the major media conglomerates have reported their quarterly earnings, offering a glimpse into the ...
In an updated version of an existing campaign, McDonald’s hypes what it wryly calls “The Not Homemade on Purpose Deal”—a ...
McDonald's plans to reopen some of its restaurants in Ukraine after closing them in February in wake of the Russian invasion.
Announcing brand updates on TikTok is a quick way to get the word out and rack up views. Clash of Clans, which recently ...
The Federal Trade Commission is seeking public feedback on a proposed rulemaking to limit what it’s dubbed “commercial ...
Coca-Cola is jumping further into EDM with its latest limited-edition flavor, Coca-Cola Dreamworld, the final drop in its ...
Beer brand resurrects classic tagline 'Pabst is the place' in experience featuring retro video games, record players and cold ...