Paolo Stucchi takes up the CEO position in March / Dentsu Media Milan-based Paolo Stucchi will soon step up to lead Dentsu ...
The Drum speaks to Jodie Fullagar of M&C Saatchi Sport & Entertainment about working with consumer brands to build safer and ...
Super Bowl advertising in 2021 generated as much CO2 as 100,000 Americans that year. Does the industry’s showpiece event need ...
There’s also a first-person perspective film that captures Alzheimer’s memory glitches and a McDonald’s ad that claims no one ...
While tech giants resort to mass lay-offs in the face of inflation, Hannah Charrington at Wiser advises how to appeal to those in the market for a new role.
Augmented reality (AR) isn't going anywhere anytime soon. It's coming for brand marketing next, according to Tom Emrich of ...
The brand, launched in 2022 by celebrity YouTubers KSI and Logan Paul, has secured marketing integrations across a suite of ...
Looking to lure more new teen drinkers, Coca-Cola Zero Sugar has tapped six global influencers to promote the trial of one of its fastest growing products.
Diddy is most definitely not composing a jingle for Uber’s Super Bowl commercial. But he is apparently going to do what he ...
The two organizations have issued a collective statement condemning recent comments by David Cohen, CEO at the Interactive ...
EssenceMediacom, GroupM's newly formed global media agency, has formally launched with an enviable client list and global ...
Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. As part of our ...