How to Find Inbound Link Data

To understand how many inbound links (also known as "backlinks") we have seen to your site on the web, and which external pages are giving you those links using which anchor text, you can use the Inbound Links tool. To see the Inbound Links report, click on the Reports & Data section in the navigation menu.  Select Inbound Links to view the inbound link data for the site you are currently working on.

Inbound Links

Link Analysis Per Page

Clicking on any URL, or the number to the right of the URL, will open a popup window which displays the URL that contains the link to your site and shows the anchor text that is used for the link on that page .

Inbound Links Page Details

Exporting the Link Data

As with most data in your Bing Webmaster Tools account, this data can be exported to a CSV file for further analysis. You can export up to one million inbound links in one go from the main page, or up to 20,000 for each individual page.