Zain Bahrain Inks Deal with Samsung Galaxy Apps Store

Manama, Bahrain, 19 May 2015

Zain Bahrain, the most innovative operator in the Kingdom, today announced a partnership with Samsung; paving the way for customers to purchase applications available in the Galaxy Apps Store through Zain Pay, a direct mobile operator billing facility.

Zain Pay enables customers to pay for their app purchases including the latest applications and digital games from the Galaxy Apps Store without the need of a credit card by directly charging it to their monthly post-paid bill or prepaid account.

"We are proud of our partnership with Samsung. The launch of Zain Pay ensures our customers a safe and simple way of performing in-store transactions in the palm of their hands," said the Marketing Director from Zain Bahrain, Muneeb Shahid.

"The core of our strategy is to reinforce our dedication in providing Zain customers with innovative and added-value services. The Zain Pay service allows customers access to the best digital content through a hassle-free payment solution," he said.

With this payment option in place, customers do not need to use a credit card to pay for applications and content through the Galaxy Apps Store and can enjoy the one-stop convenience of having all of their application purchases consolidated into their mobile bill or prepaid account.

Zain Bahrain's mobile customers using Samsung Mobile Phones will need to choose the application they want to buy from the Galaxy Apps Store and then select the Zain Bahrain payment option on the screen to continue with the transaction. The Zain Pay Payment option will then be automatically set as the default option for all future purchases of applications and games.

Zain Bahrain invites customers to visit www.bh.zain.com for more information.

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About Zain:
Zain Bahrain is part of Zain Group, a leading telecommunications operator across the Middle East providing mobile voice and data services to over 44.4 million active customers as of 30 June 2013. With a commercial presence in 8 countries, Zain operates in the following countries: Bahrain, Iraq, Jordan, Kuwait, Saudi Arabia, South Sudan and Sudan. In Lebanon, the company manages 'mtc-touch' on behalf of the government. In Morocco, Zain has a 15.5% stake in 'INWI', through a joint venture. Zain is listed on the Kuwait Stock Exchange (stock ticker: ZAIN). Zain Bahrain launched an Initial Public Offering of 15% which gave retail and institutional investors the opportunity to participate in the first IPO in Bahrain since 2010.