New England Aquarium Rebrands Under Connelly Partners
- by Larissa Faw , July 12, 2019
As perception of traditional aquariums continues to turn negative, particularly among crucial younger audiences, the New England Aquarium is transforming from a cultural institution focused on ocean
education into a global marine conservation organization.
This new direction was largely driven by the aquarium's new President-CEO Vikki Spruill, who joined in …
